We are all given a finite time here. Why would we spend it optimising something that wasn't a bottleneck.
Imagine measuring, identifying the bottleneck, optimising, and the observing real discernible performance benefits? How great does that feel?
Conversely, imagine expending time on work that yields no benefit. And worse, you likely end up with code that is harder to read and maintain. Usually this just results in bugs. Think of it, you spend valuable time making your program worse. You may as well just go to the pub and leave the code alone. You have a good time, and your program is better. Win win.